Growing your small business in the Yarra Ranges doesn’t have to be hard.

Implement these three revenue-generating ideas into your business plan today!

Build credibility through business listings

If you’re good at what you do and your customers love you, word-of-mouth can be your biggest advantage. Building up the clients who will vouch for you can take time though.

Using a business listing website that already generates the traffic and your target clientele, is key.

When a site is seen to list local people with reputable services or products that others have loved, your position on that list suddenly becomes profitable.

Have you considered listing your business in the Yarra Ranges?

If so, we’d love to encourage you to join ours. Check it out here.

Get personal with social media groups

Ever wondered what’s the secret behind those star Facebook business pages that seem to be growing and succeeding? Aside from likely having a hefty advertising spend that pushes their posts to the masses, many are using Facebook groups and using them well.

By building an online community, you create exclusivity. You generate the expectation that customers in this group will receive ongoing conversation, advice and tips that can only be accessed in the group.

The Facebook group function is a great way to say to your customers that you value relationships over sales. Simply by dedicating the time to chat and solve their problems. As you can imagine, business relationships built on trust and value will soon lead to sales.

Network at the events your customer attends

Business connections and network marketing, where do they fit in your lead-generating strategies?

Hopefully it’s something you already make time for, and even if you do, here are some ways to get the most out of networking:

• Ensure your target customers will be attending
• Identify your point of difference as a product or service in case your competitors come along
• Give ideas away for free – suggest ways your customer could improve their own business or problem by suggesting a DIY solution. Yes this doesn’t sell your business, but it does sell your expertise. In future when they need a convenient option they’ll likely remember your advice and outsource to you.
• Show up… multiple times. Use Repetition. Whilst those huge once-off networking events may land you a spectacular client, connecting with a small room of potential clients regularly will generate more ongoing sales. It can even lead to the much needed word-of-mouth.

So there it is, three tried and tested ways to connect with your customers and grow your business. For more quick-to-implement tips and resources that are designed to help your small business expand, join us today and keep connected and grow your business with SHE Says